The Erfurt-based Fin­Tech start-up has closed a seven-fig­ure seed financ­ing round. The ven­ture cap­i­tal com­pany bm|t, MBG Thürin­gen and NT Neue Tech­nolo­gie AG invested in the company.

Influ­nate GmbH offers a rev­o­lu­tion­ary tech­nol­ogy in the field of ‹social media pay­ment›.  With Influnate´s tech­nol­ogy, it is easy to make mon­e­tary trans­ac­tions directly within the com­ment sec­tion of social media plat­forms. This devel­op­ment not only greatly enhances the poten­tial for artists and cre­ators to mon­e­tize their con­tent, the way char­ity dona­tions are made and social com­merce trans­ac­tions are processed, but also fun­da­men­tally improves the way value is cre­ated on social networks.

Dis­rup­tive redi­rects to sep­a­rate pay­ment web­sites and the dis­clo­sure of sen­si­tive pay­ment data are now a thing of the past. Influ­nate enables users to send and receive money directly on the respec­tive plat­form, quickly, eas­ily and securely just by post­ing a com­ment. Espe­cially in times of a pan­demic, Influ­nate pro­vides artists and cul­ture cre­ators a sim­ple and afford­able solu­tion to con­tinue fol­low­ing their pas­sion and to finance them­selves with Influnate.

Influ­nate also offers numer­ous addi­tional func­tions for live stream­ing events, which are already used in large show for­mats, where Influ­nate is inte­grated as a part­ner and exclu­sive pay­ment ser­vice provider.

The enor­mous breadth of appli­ca­tions and growth oppor­tu­ni­ties con­vinced MBG Thürin­gen, in addi­tion to the exist­ing investors NT Neue Tech­nolo­gien AG and bm|t, to jointly invest slightly more than one mil­lion euros in the com­pany in a seed financ­ing round to increase mar­ket aware­ness and user growth. «Influ­nate is cur­rently inte­grated on Insta­gram, Twit­ter, Twitch and Red­dit and more plat­forms will fol­low. It is only a mat­ter of time until the team around founder Philipp Jahn will suc­cess­fully pen­e­trate fur­ther mar­kets,» stated Stephan Beier, Senior Invest­ment Man­ager at bm|t.

About Influnate

Influ­nate GmbH was founded in 2019 and went to mar­ket in 2020 with its rev­o­lu­tion­ary social media pay­ment and com­merce tech­nol­ogy. The Fin­Tech startup enables social net­work users to send and receive money eas­ily, securely and quickly. This can be done with a sim­ple com­ment, a link or directly through Influnate’s web application.
www.influnate.com

About bm|t

bm|t is the lead­ing Ven­ture Cap­i­tal and Pri­vate Equity investor in the State of Thuringia. The entrusted cap­i­tal is prof­itably invested by bm|t in start-up teams and com­pa­nies in the Free State. This is how inno­va­tions and eco­nomic growth in Thuringia are financed. bm|t cur­rently man­ages ten funds with a total vol­ume of approx­i­mately 440 mil­lion euros and invests in inno­v­a­tive com­pa­nies across almost all sec­tors and in all phases of com­pany devel­op­ment — in the start-up and growth phases or in com­pany suc­ces­sion situations.
www.bm‑t.com

About MBG

As a strong and reli­able part­ner, Mit­tel­ständis­che Beteili­gungs­ge­sellschaft Thürin­gen mbH (MBG) offers equity and equity-like invest­ments to small and medium-sized com­pa­nies for start-up, con­sol­i­da­tion or suc­ces­sion pur­poses to strengthen their bal­ance sheet. Com­pa­nies thus have a good basis for solid devel­op­ment and sus­tain­able growth.
www.mbg-thueringen.de

About NT Neue Technologie AG

NT.AG is a group of com­pa­nies that dig­i­tal­izes busi­ness processes and thus redesigns, expands or deep­ens value chains. In this way, NT.AG accel­er­ates and pro­fes­sion­al­izes the dig­i­tal ori­en­ta­tion of its cus­tomers. As an incu­ba­tor, NT.AG also sup­ports young, inno­v­a­tive com­pa­nies with oper­a­tional and strate­gic know-how to develop promis­ing busi­ness mod­els to mar­ket maturity.
www.nt.ag